GORAN KEZIĆ / Head of Off-Page

An accomplished SEO manager and link-building campaign developer dedicated to exploring the ever-changing trends of digital marketing and Google. Nature and animal lover, Goran is also here as the voice of our conscience and inspiration behind much of a humanistic perspective developed throughout the years in Play Media.

Expert Skills

Off Page
Link Building
Project Management

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    Our Philosophy

    We believe every business or organization to be unique and have a unique value they bring to the market. With this in mind, our services are aimed at providing brands with the means to reach their audience, build relationships, and achieve goals.

    A man is giving a presentation

    Link Building for SEO | Your Ultimate Guide in 2023 [Updated]


    Is your link-building for SEO strategy ready for 2023? When you mention SEO, the first thing you probably think about is keywords. But, it’s the links that are crucial when you are building your online…

    a real estate showing as a result of real estate link building

    6 Effective Real Estate Link Building Techniques


    Word of mouth, a good reputation, and valuable connections are some of the keys to a successful real estate business. But how can you use those things to your advantage in the digital world? Well,…

    person emailing a journalist

    What Is the Best Time to Send a Press Release?


    Sending a press release at the right time can make all the difference in terms of media coverage and exposure. Timing is key when it comes to getting your story noticed by journalists and ensuring…

    man writing a press release

    How to Write a Press Release That Gets Results in 2023


    Running a successful business also means making sure that people know about your company and want to work with you. Building brand awareness, gaining a following, and building strong relationships with customers or clients is…

    benefits of HARO

    Pros vs Cons HARO


    When it comes to link building, there are a lot of different strategies that you can use. One of the most popular methods is HARO (Help a Reporter Out). This service connects reporters with sources…

    goran kezic

    How HARO Impacts Your Small Business’s SEO Strategy in 2022


    As a small business owner, you know that search engine optimization (SEO) is critical to your success. You may also be familiar with the acronym HARO - Help a Reporter Out. You may not know…