BOŠKO KUSTUDIĆ / Senior Partner

With over 15 years of experience and refined managerial skills acquired by working for the largest FMCG company in the region as well as a marketing consultant for the European Bank for Reconstruction and Development, Boško is here to challenge us at all times. As a savvy real estate and digital industry expert, he is focused on business development, start-ups, and creating an inspiring working environment in which all team members are likely to reach their full potential. Being a passionate craft beer lover, Boško has become a co-owner and the CEO of the first craft brewery founded in the city of Novi Sad. However, the greatest of his projects are yet to be seen.

Expert Skills

Business Development
Business Strategy
Sales Management
Team Leadership

Everyone has a role to play.

Join Our Team

Interested in becoming a part of Play Media? Choose the right course for your career and join our growing team of dedicated, goal-oriented individuals! Fill out the application form and we will get back to you shortly.

    Our Philosophy

    We believe every business or organization to be unique and have a unique value they bring to the market. With this in mind, our services are aimed at providing brands with the means to reach their audience, build relationships, and achieve goals.

    covering top 7 brainstorming tools

    Innovate Faster: Top 7 Brainstorming Tools to Use in 2024


    If you've ever sat down with your team for a brainstorming session, you know how important this practice can be for brewing up brilliant ideas. Now, imagine taking that brainstorming game to the next level…

    updates word in 3d alphabet letters cubes

    Google’s September 2023 Helpful Content Update


    In September 2023, Google rolled out a significant update, shaking up the digital landscape. Google mainly highlighted their aim to enhance content quality online, striving  to reward informative, helpful and user-centric content.  This update has…

    screenshot of SGE

    Google SGE: A Deep Dive into What it Brings


    In a world where we have instant access to information, Google, the search engine giant, has consistently pushed the limits of technology. Once again, they've embarked on a new journey with their innovative experiment, the…


    Testing 50 YMYL Queries on Google SGE


    by: Aleksandra Stefanovic In the field of Search Engine Optimization, there's been much discussion about Google's Search Generative Experience (SGE) and how it handles YMYL (Your Money or Your Life) queries. For those who might…

    How to track google algorithm updates

    Why & How to Track Google Algorithm Updates


    Google has a long history of (in)famous algorithm updates, search index changes, and refreshes that are a treat for users but are often a source of headaches for businesses and SEOs. If you have spent…

    people in meeting for project management

    Effective Communication in Project Management: 5 Strategies for Success


    Efficient communication is at the heart of human connection and the lifeblood of victorious project management. It's the glue that holds teams together, fosters collaboration, and ensures everyone is on the same page. Without it,…