Latest Posts
Grow Your Business and Leads With SEO
Anchor Text | Key Player of The Link Building Game
Anchor text, also known as the link label or link title, is the only visible part of a link on a page. Once you click on it, this hyperlinked selection directs you to another web page. They are regularly made up of one or more clickable words, highlighted and colored...
Keyword Research for SEO | The Art of Finding the Right Words
“Keyword” is one of the buzzwords in the world of SEO. You can often hear SEO specialists talking about what keywords they should use and about keyword research for SEO. But what is keyword research exactly and why is it a crucial part of SEO? To put it simply,...
The Importance of an SEO Audit for Your Business Website
Search Engine ranking algorithms are one of the most mysterious components of the digital marketing world. Ultimately, no matter how careful you are with your content and website creation, there’s a good chance that you’re going to experience a drop in rankings at...
How do SSL Certificate Affect SEO Rankings?
How do SSL certificates affect SEO rankings? Often, when we think about SEO, we spend all of our time worrying about things like keyword optimization and backlinks. However, according to the latest findings, there are 200 factors considered by Google (at least) in...
SEO Starter Guide for Small Businesses
Struggling with SEO for small businesses? You’re not alone. Launching a small business is an exciting, but challenging experience. Even when you’ve come up with an amazing idea, built a wonderful website, and raised some capital to get your venture going – you’re...
What is Local SEO and Why Is It Important for Your Business?
Local SEO is a term that’s gaining a lot of attention these days. For a while, many companies assumed that the best way to take advantage of the digital world was to focus on global sales and customers. After all, the virtual landscape breaks down the barriers...
Page Speed Optimization for 2020
Speed give me what I need! From SEO to user experience, page speed optimization seems to be a part of every aspect that makes up a successful website. Investing time and resources into developing the optimal website speed plan is absolutely worth it; if done in the...
Typography Rules Every Web Designer Should Know
We are going to skip the usual introduction of the importance of good web design and cut right to the typography rules. No matter how much content you have, any visitor will come to your site to be more informed about what you offer mainly through reading the text....
A Beginner’s Guide to Creating Better Pay-Per-Click Ads
PPC or pay-per-click advertising is one of the key components of many digital marketing campaigns. And although it can drive a significant amount of revenue and without proper A/B testing it can also be one of the most expensive ongoing costs in a campaign. That’s...
Your Ultimate Guide to The Best Growth Hacking Strategies
In today’s global market finding the right strategy to present your products effectively and reach out to a massive audience are in the top priorities of entrepreneurs. The competition nowadays is very strong and the market is practically overflowing with similar...
12 Facts That Show Why This Hosting is the Best
There are a lot of factors involved in running a successful online presence. You need the right tone of voice when you're speaking to your customers, an excellent content management strategy, and even a great promotional campaign. However, it's difficult to...
Pagination and SEO: Essentials You Need to Know
Pagination and SEO is a topic that might cause your palms to sweat. Even as an SEO expert, I get an odd headache from dealing with canonical URLs and pagination issues. If you're new to dealing with the ever-changing demands of online presence, it may be tempting to...
How Mastering Digital Storytelling Could Help Your Digital Marketing
Do you want to start your own digital storytelling adventure but you don’t know where to start or how to get inspired? I have a suggestion for you. Hopefully, it will make you start your digital storytelling easier. Digital storytelling has become a must in any...