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Search engine optimization is an ongoing process, and so is learning about it. Welcome to Play Media Academy, home of the best SEO practices and strategies for beginners and experts alike.
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Google Analytics: What It Is, How It Works & How You Can Benefit from It
Over a decade old, Google Analytics has made its mark and become well-known for its cutting-edge website analytics and attention-grabbing ability to...
LSI Keywords: What are They and Do They Matter in SEO?
Keywords, which are an important part of LSI, have always been a part of the Google algorithm. However, long gone are the days when digital...
Duplicate Content: What It is, How It Affects Your SEO & How to Fix it
Cracking how to break through on search engines is still somewhat of a mystery. However, depending on how we structure our content, we can greatly...
Google Featured Snippets 101: What Are They And Why Are They So Important?
The SEO game has changed a lot over the years. Getting your website to stand out amongst the digital crowd seems like an endless battle. New...
The Ultimate Guide to Google Search Console and SEO Best Practices
One of the most powerful SEO tools available today? The Google Search Console. Unfortunately, it’s also one of the most overlooked ones. Most...
Header Tags: What They Are and How to Use Them Effectively
In the “olden days”, the headline was the most important part of any newspaper article. Frontpage news headlines would help sell the entire...